Technology Services Industry Association (TSIA) 2012 STAR Award Innovation in Social Media Application for Technology Services
This award recognizes the company that has advanced the effectiveness or efficiency of its services organization through innovation in the application of social media, including web- and mobile-based technology platforms that enable the creation and exchange of user-generated content and dialogue between organizations, communities and individuals. Social media technologies take on many different forms; including online forums and communities, blogs, microblogs, social networks, wikis, podcasts, photo and video sharing, rating, and social bookmarking. Applicants documented their program and results in five areas: why you should win; initiative description; customer impact; business impact; and lessons learned/next steps.
The winner of the 2012 TSIA STAR Award for Innovation in the Application of Social Media for Technology Services is Cisco, a leading worldwide provider of networking technologies and services that span application networking, home networking, routing, security, switching, storage area networking, unified communications, unified computing, web conferencing, video systems, and wireless.