I have gained access and set SSID and when I try to add the security settings (password), it doesn't accept. It is a bit glitch. Basically, there is something going on and I will try the factory default setting and upgrade with the latest firmware ...
I carefully did the 30/30/30 again and left it on my desk. I see that the DIAG red light is now off and SSID is allowing connection... However, I can't access the router via 192.168.1.1 ---- I gained access to the router :)