I am a Product Marketing Mgr. in the Unified Communications Solutions Marketing organization focusing on market development and customer experience in the Enterprise Branch and SMB market space. I joined Cisco in 2006 after completion of the MBA program at the University of Michigan. Prior work experience includes 10+ years with both SMB and Fortune 500 companies in customer facing business development, sales, product design & development, and management roles.
IP Telephony, Unified Communications, Cisco Unified Communications manager Business Edition, Cisco Unified Communications Manager Express, Cisco Unified Survivable Remote Site Telephony, Enterprise Branch, Small & Medium Business, Solutions Marketing, Solutions Selling
I am a Product Marketing Mgr. in the Unified Communications Solutions Marketing organization focusing on market development and customer experience in the Enterprise Branch and SMB market space. I joined Cisco in 2006 after completion of the MBA program at the University of Michigan. Prior work experience includes 10+ years with both SMB and Fortune 500 companie
We at Cisco, like everyone else, have begun to digest and analyze the massive American Recovery and Reinvestment Act that was recently passed by the U.S. Congress. Some areas in the ARR Act that jump out to me where organizations may be able to use funds to leverage Cisco technology to add value are; the Educational arena (as Dane points out in his reply), Broadband Access Programs would also seem a good fit, Accelerated Depreciation for Businesses purchasing equipment (including IT equipment) to provide short term tax relief in exchange for capital investment, Health Information Technology in the health care funding segment, along with many others. In skimming the full text of the act (see attached), much of the language seems generic enough to allow organizations some flexibility in matching their technology needs against how they use the available funds, and this is where we at Cisco perhaps can do more to partner with our customers to assist in determining which technology meets the intent of the various account categories within the funding bill. Also, I noticed that Wikipedia does a nice job of summarizing the stimulus package at an easily digestible high level. If interested check it out here: http://en.wikipedia.org/wiki/American_Recovery_and_Reinvestment_Act_of_2009 Stay tuned, as I am sure we will have more formal communications on this subject in the near future. Regards, Stan Product Marketing Mgr. Cisco - Unified Communications
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As manufacturers know, Lean Manufacturing principles encompass many concepts such as, just in time (JIT) production, a pull system to avoid over-production, single piece flow to identify issues quickly and reduce WIP and scrap, low levels of raw and finished good inventory, and the ever popular...elimination of waste or muda. When a lean system works, it is a thing of beauty and a model of efficiency, but when someone pulls the andon cord all bets are off, and a fast response is required to get production back up and running. Unified communications technology with its ability to connect people and teams faster, reach off-site experts through a host of conferencing, collaboration, and mobility tools, thus enabling real time problem solving and faster decision making cycles would seem like a good fit to support the goals of SMBs by allowing them to "do more with less". I would be interested in hearing the prospectives from folks in the community about how they see unified communications integrating with their lean manufacturing processes, and their strategy for leveraging these capabilities to support operational excellence? Regards, Stan Mizerny Product Marketing Mgr.
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There are a multitude of resources available to any company researching a technology purchase, a technology vendor's website, a company's call center or help desk, a social networking community on the subject, a technology blog, the internet at-large, industry publications (magazines and journals), a local technology consultant, industry analysts who publish analysis and reports on the topic, a local technology reseller or distribution firm, a local or regional sales representative in their area, a trusted friend or family member with some technology background or knowledge. Recent focus group research points to the trusted friend or family member, i.e. "the brother-in-law" as one of the primary sources of information that small and medium businesses use when considering a technology purchase. I would be interested in the feedback from the small and medium business folks within the community regarding their preferred method of finding reliable information to help them make a technology purchase. Thoughts and feedback welcome. Regards, Stan Mizerny
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For small and medium businesses (SMBs) there is a significant amount of market research indicating that these companies want a "phone system", but with all the advances in internet protocol (IP) based telephony systems, a phone system is not just a phone system anymore. From the perspective of a small and medium business, when you hear the term "unified communications" what does this mean to you? Is it just another name for a phone system? Is it Voice over IP (VoIP)? Is voice mail included? Does it include your computers and data network in the system? Web-conferencing? Video calling? What kinds of phones are included?...Desk phones? Cell phones? Wi-fi (cordless) phones? I know as a Cisco employee I have my own understanding of this industry term (what features and technologies it includes, etc...), but I would be interested to hear the perspective of small and medium business employees in the community who's companies are either looking to make that initial leap (at Cisco we call this migration) from there current legacy phone system to a unified communications system, or from those who have already begun the unified communications journey and are planning on enhancing their system's capabilities to enable additional forms of communication and collaboration. Thoughts? Stan Mizerny
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